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CxO. Chief x Officer.
For ERP project you need to involve all
C x
Os. That is chief of all functions.
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CIO is Chief Information Officer.
The
chief
information officer or CIO is a job title for the head of the
information technology group within an organization. The CIO typically reports
to the chief executive officer. The prominence of
this position has risen greatly as IT has become a more important part of
business. No specific qualification is typical of CIOs in general. In the
past, many had degrees in computer science, software engineering, or MIS
Management Information
Systems, but this is by no means universal. Many were technical staff. More
recently CIOs' leadership capabilities, business acumen and strategic
perspectives have taken precedence over technical skills. It is now quite common
for CIOs to be appointed from the business side of the organization.
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The CIO role has
in some cases been expanded to become the CKO, chief knowledge officer. The CIO
role is also sometimes used interchangeably with the chief technology officer
role, although they are slightly different. CTO's are responsible for
technological research and development as part of products and services whereas
a CIO deals primarily with information technology as infrastructure.
Typically CIO is responsible for ERP implementation.
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CTO is Chief Technical Officer: A
chief technical officer or chief
technology officer (abbreviated as CTO) is an executive position
whose holder is focused on scientific and technical issues within a company.
Often, the CTO will oversee technical staff at a company, particularly those
building products or creating services that embody industry-specific
technologies. In some cases the CTO will also oversee the work of the research
and development organizations. There is currently no commonly shared definition
of the CTO position or that person's responsibilities. Young start-ups typically
have a set of technically hands-on tasks for the CTO, while an international
conglomerate may need the CTO to deal with the representatives of foreign
governments and industry organizations.
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Though the position is believed to have emerged in
the 1980s from that of Director of R & D, it came into significant use during
the dot-com of the 1990s. This era also spawned one more definition for the
position. In some companies, the CTO is just like a CIO. In still others, the
CIO reports to the CTO. And there are also CTOs who work in IT departments and
report to the CIO. In such a situation where CTO reports to the CIO, the CTO
often handles the most technical details of the IT products and their
implementation. Despite the diversity of approaches to the CTO role, this IT
department executive is increasingly becoming the organization’s senior
technologist, responsible not only for overseeing current technology assets but,
more important, for developing a technology vision for the business.
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"When asked what a CTO is, Nathan Myhrvold, the
former CTO of Microsoft and head of its massive research organization,
replied, "Hell if I know. You know, when Bill [Gates] and I were discussing my
taking this job, at one point he said, Okay, what are the great examples of
successful CTO's. After about five minutes we decided that, well, there must
be some, but we didn't have on the tip of our tongues exactly who was a great
CTO, because many of the people who actually were great CTO's didn't have that
title, and at least some of the people who have that title arguably aren't
great at it. My job at Microsoft is to worry about technology in the future.
If you want to have a great future you have to start thinking about it in the
present, because when the future's here you won't have the time."
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In practice, the CTO can have many more
responsibilities than managing a portfolio of R&D or production projects. This
person provides a technical voice in the strategic planning for a company. CTOs
like Greg Popodopoulos at Sun Microsystems and Padmasree Warrior at Motorola
work closely with the CEO to help determine what types of products or services
the company should focus on. As an example, during a long airplane ride, Ed
Zander, Motorola CEO, and Padmasree Warrior, Motorola CTO, collaborated to
identify the central technical goal for the company. The result was the tag line
"seamless mobility". Warrior explained that fast digital networks would soon be
ubiquitous and the cellphone was the perfect device to take advantage of these.
With a cellphone a customer could access voice, data, and music anywhere,
anytime – hence seamless mobility. Zander presented this message to an industry
group at their destination and it became a core mission for the entire company.
A list of responsibilities that have been
identified by CTOs are:
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Advise. Provide
advice on company products, services, strategy, and structure. Similar
to any other corporate executive, but with a uniquely technical
competence.
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Value. Aid in the
valuation of internal businesses or of potential acquisitions. Provide
analysis and opinion on the value of product portfolios, patents,
facilities, and skilled staff.
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Vision. Build a
vision for what technology will make possible, how it will impact a
company's business area, and how to squeeze the most value from these
changes.
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Communicate.
Communicate the vision of the company to its own technical staff, to
industry groups, and to the technical trade press. Engage these groups
with terms from their own domain and with the personal credentials to be
respected.
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Manage. Lead and
manage the R&D labs or operations that involve significant technologies
to the company. Build internal expertise in new areas and create young
new leaders to replace the current CTO and other senior members.
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Innovate.
Participate in research and product creation directly. Be a significant
part of innovative products, such as Steve Wozniak with the first Apple
computer.
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Similarly involve the COO - Chief Operating Officer,
the CEO, Chief Executive Officer, and the CFO the Chief Finance Officer
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CMO is the Chief Marketing Officer. CMO
will need to spend more time and energy on learning the new social media
networking sites. CMO will have to master the community building web
sites such as the LinkedIn and Facebook, and integrate the same with a
strong ERP backbone. Use the information available on the social
media sites to understand the customer's wants, needs and lifestyle and
built up marketing strategies.
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